Amit Garg

Hippo Stores’ Launch Campaign scores unseen growth numbers and consumer engagement

October 26: Dalmia Bharat Parivar yet again made waves recently with its maiden retail venture, Hippo Stores. India's first one-stop-shop for building products @ wholesale rate, Hippo Stores, is an intelligent aggregation of building products brands through a chain of megastores. Starting with its first megastore at Mayapuri, New Delhi, Hippo Stores has already disrupted the unorganized market of Building and Construction material, which is set to record a CAGR of 15% to reach INR 29,782.2 billion by 2024. With the launch of its first 360 degrees integrated marketing campaign, the brand has already made its mark. While the growth…
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