investment scam

Mumbai (Maharashtra) [India], July 7: Axis Direct, the retail broking brand of Axis Securities Limited, a subsidiary of Axis Bank, one of India’s leading private sector banks, has issued an investor advisory cautioning investors against fraudulent entities and individuals misusing the name, logo, and brand identity of Axis Securities and Axis Direct to promote fake investment opportunities and deceive investors.   The advisory comes amid a rise in digital financial fraud where scammers impersonate financial institutions and their representatives through social media platforms, messaging applications, and other online channels. These fraudsters often create a false sense of legitimacy to gain investor…